The Colgate Gum health extra soft toothbrush features 100% of our ultra Slim, Floss-Tip bristles* which cause significantly less gum irritation and yet clean 2.4x deeper between teeth**. A study has shown 300% better gum health improvement*** over time using this gum toothbrush, which means a reduction in gum bleeding.*This brush does not replace flossing ** Vs. regular soft flat trim toothbrush *** Ultra soft toothbrush reduces gingival bleeding vs. regular soft flat trim toothbrush
